The presenter of Everything is a lie has used irony to comment on Monday the cancellation of the flagship of the tv factoryproducer also responsible for his evening show on Cuatro. Risto Mejide He has opened his program by looking at a newspaper and commenting with Martha Flich: “I’m looking to see if we’re still on the air, but nothing shows up here.”
The taunt was directed at the dome of Mediasetwhich he did not communicate to the team Save me their cancellation from the television schedule, so that Jorge Javier Vázquez, María Patiño and company found out that they were unemployed that same Friday afternoon, when the news was published.
In fact, the group’s Communication department has waited three days, until this Monday, to issue a statement and officially confirm the scoop that this portal advanced last Friday. Informalia contacted Sandra Fernández, the director of the group, who claimed to be “shocked” by the news we were giving her and then assured us that the channel’s official position was that she neither denied nor confirmed our information. We also knew from sources from Mediaset itself that this Monday they planned to communicate the change and that before a medium (The world) had agreed with them to advance it a few hours.
Sandra Fernández initially asked us to delay the publication until Monday, but we could not accept it because we were aware that the chain itself was going to report it in less than 72 hours. She then asked for a few minutes before we published, to “pick up the phones.” She called at least Alessandro Salem and warned him that the communication plan had to be brought forward. The newspaper with which Mediaset had agreed to give the news of the end of Save me He knew then that he had to advance the information that they planned to give on Monday, hours before the media giant communicated it. Sandra Fernández maintains that she did not notify The world but admits that he told his boss the news. The fact is that the newspaper was notified and logically did his job as quickly as he could. Even so, Informalia spread the news in scoop but only a few minutes later The world He advanced on the web the report that he was not going to give on Friday at first and that he also told the end of Save me and the arrival of Ana Rosa in the afternoon.
Many have criticized the communication strategy of the group, especially for the lack of sensitivity towards those affected: “We are still in Mitele”Risto joked this Monday. “As long as they don’t say anything, we continue,” replied Flich.