The new D Heart TVE does not broadcast. In its second week, the show they present Anne Igartiburu y Jordi Gonzalez It sinks to 5.4% share (369,000 viewers) on Sunday morning. It is the worst result of the four programs that have been broadcast so far from this renewed space – two presenters, several collaborators and three times the duration – that tries to compete without success against Socialite (Telecinco) and The roulettewhich sweeps Antena 3.
At that same time, the program presented by María Verdoy on the main Mediaset network doubles D Heart. So this Sunday Socialite sign a 10% quota and 667,000 followers. For its part, the contest led by Jorge Fernández is doing well with 17.9%.
On Saturday things were not much better for D Heart. That day, the program was presented by Jordi González alone and registered 6.5% (410,000 viewers). He also lost clearly against Socialite (9.5% and 589,000) and The roulette (20.8% and 1,487,000). It must be remembered that the new D Heart It started broadcasting last week. On Saturday, January 20, it reached 6.1% and on Sunday, January 21, it barely improved to 6.5%.
Anne Igartiburu and Jordi González have been defeated in all their matches against María Verdoy, who recently debuted as a substitute for María Patiño in Socialite. But the worrying thing about D Hearta program that now has a much larger budget than the original version of the format, is that is well below the La 1 average (10.5%) and? the strip has worsened in which it is issued.
If we go to the week before its premiere, the legendary Heart which presented Anne alone scored 8.6% (Saturday) and 8.4% (Sunday) in its half-hour duration. It was preceded by reruns of Spanish in the worldwhich were also above the data that the new format now achieves: 7.3% and 6.7%.
The new 'D Corazón' harms the 3:00 p.m. News News
Added to this situation is another aspect that should be worrying for the public chain. The drop in audience D Heart is harming the 3:00 p.m. Newscast, which is about to drop below double digits and lose the mark of one million viewers. This Sunday it registers 10.3% and 1,001,000 followers. Again, if we look at the behavior of the news the week before the premiere of D Heart, the difference is evident. On Sunday, January 14, TD1 achieved a 12.2% share (1,316,000 viewers).
La 1's weekend news program does manage to beat the renewed Telecinco News (10.1% and 962,000), while it is very far from Antena 3, which this Sunday sweeps with 20.5% and 1,950,000 spectators.
La 1 leads with the open premiere of 'Zorro' in prime time on Sunday
Where TVE is achieving good results is in prime time on Sundays. If a week ago the broadcast of The law of the sealast night he did the same open premiere of the series Zorrostarring Miguel Bernardeau and Rodolfo Sancho, among others.
The fiction, which is also available on Prime Video, leads the night with a notable 12.8% sharein front of Family secrets (10.7% on Antena 3) and the debate of GH Duo (10.4% on Telecinco).
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