Surprise this Wednesday on Telecinco: Ana Rosa Quintana has announced live that he is returning to the network’s mornings. The presenter has assured that this is a strategic decision by Mediaset to increase the audience and that she “supports her network.” “I’m very happy because I’m going to meet up with the morning team again, with whom I’ve been for 18 years. Of course, I’m also heartbroken because I’m leaving you guys.”he told his speakers. “But hey, I’m not going to Timbuktu,” he said, laughing. He has assured that he is happy with the change and fully trusts the leadership’s decision: “You have to catch the trains when they pass”he assured.
The journalist has also confessed that she herself had found out about this change a few hours before and that she could not reveal many more details but she did take on the new challenge with great enthusiasm: “What happens, happens”he stated. And, between laughs, he confessed: “I missed getting up early.”
His return will take effect next Monday, February 3, and will occupy the space between The Critical Lookby Ana Terradillos, and Let’s see, by Joaquín Prat in front. The return of this format, produced by Unicorn Content, will involve a remodeling of the network’s morning slot, which will have a reformulated version of all its spaces, with new sections and collaborators.
Verónica Dulanto and Frank Blanco, in TardeAR
Besides, TardeAR remains on the air. As the chain has announced, Veronica Dulanto and Frank Blanco They will be in charge of replacing Ana Rosa in charge of the afternoons to compete with Sonsoles Ónega.
The battle between the two evening formats is close, although Antena 3’s space has a slight advantage over its rival: in the current month of January, which is about to end, TardeAR accumulates an average of 9.8% share (752,000 viewers) compared to 10.7% (834,000 viewers) of And now Sonsoles.