The retransmission of the Chimes takes place in less than half an hour of television and the star moment, the 12 grapes, barely lasts a minute. However, it is the event of the year, the one that generates the most noise the days before and the one that causes the most hangover on New Year’s Day. Who did you have the grapes with? This is the question that many will ask tomorrow to test the result of a television duel in which, fundamentally, TVE and Antena 3 face each other. Or, rather, Broncano and Pedroche, because they are the stars of the two networks that are playing the leadership to welcome 2025.
TVE has chosen to bring the war that Broncano maintains in prime time access with Pablo Motos to Puerta del Sol. Having become the star of La 1, the channel has turned to the presenter of The Revolt to try to recover the audience lost in recent New Year’s Eve. The turning point came three years ago, when Cristina Pedroche turned Antena 3 into the favorite choice of Spaniards for the ritual of the Bells. A milestone, because never before had a private chain altered that law of custom that always tends to benefit the public in the most traditional events.
Broncano has promised “humor and good vibes”, but has ruled out scaring the audience with some heavy “joke” that could anger the more classic audience. You don’t play with the Chimes. It crossed his mind to mislead viewers and not appear on screen until two minutes before, but he says he discarded the idea when he realized that “people take it very seriously.” “We have ruled out chaos, but it did arise at first,” admits the showman. “There are those who think that since we are horny we are not going to be professionals, but don’t worry, there will be Chimes.”
Broncano will be accompanied by Lalachus, who takes over from Ana Obregón or the historic Anne Igartiburu, who is once again marginalized in TVE’s plans. The choice of the comedian The Revolt She was widely applauded, but also received some criticism related to her physique. These despicable comments were not the most prominent, but they did achieve a significant impact on social networks when renowned politicians and communicators condemned them and, as a consequence, amplified them. The controversy became even bigger when it jumped to the TVE sets, because the house’s programs put this debate on the table, in such a way that a movement of support for the comedian was generated that has lasted almost until the same day. of the Chimes. “Do you know that I’m also fat?” she answered in The Revolt to defend himself. “There will be no one in the holy world who can take away a minimum of my enthusiasm,” added the comedian.
It is unknown how much Broncano and Lalachus will charge for giving the Bells, a figure almost always kept secret. The latest official data from TVE correspond to last year, when the network budgeted 25,000 euros for each presenter (Ramón García, Ana Mena and Jenifer Hermoso), although that was only an approximate figure subject to settlement. Subsequently, the Corporation clarified, in response to a parliamentary question, the money that the soccer player pocketed, who intervened for just over five minutes in Puerta del Sol. “The cash collected was 11,000 euros.”
Antena 3 Leadership
It will be necessary to see if the Lalachus controversy and the furor that Broncano unleashes is enough for La 1 to recover the throne it lost three Campanadas ago with the Pedroche effect and the expectation for her dress, a television event that began eleven years ago and that every time has gone further. In 2023, it led with a 29% share (three points more than La 1) and swept during the 12 grapes minute, with 34.4% (seven points more than the public), a moment that the public sees in Antena 3 because Pedroche knows how to maintain the tension and does not reveal himself until the carillon of Puerta del Sol almost rings. This time, the presenter will wear “a dress that is not a dress.” “A celebrity could wear it at a MET Gala,” he has advanced in recent days. “This year is the biggest and the one with the most Pedroches,” was another of the clues given before a very special New Year’s Eve, because Antena 3 will open a new location, with a larger balcony, in front of the most famous clock of the country.
Regardless of the outcome of the battle against TVE, Antena 3 has absolute control of private television stations in a broadcast highly appreciated by advertisers, because after the grapes viewers will see the first advertisement of the year in the most desired location on television. It has no rival in Telecinco, which long ago gave up being competitive with the Campanadas. This time they are presented by Ion Aramendi and Blanca Romero from Lanzarote after reaching an agreement (850,000 euros) with the Cabildo. Dani Mateo and Cristina Pardo repeat in La Sexta.
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