Olga García sponsors the presentation of the latest range of Samsung televisions with AI


The former Spanish soccer international who played for FC Barcelona and, among others, Atlético de Madrid, Olga García, sponsored this Wednesday the presentation in Madrid of the new range of televisions and home products from Samsung, including the latest Neo QLED 8K and 4K and OLED.

Olga García, Samsung ambassador, participated in the event about the technology brand’s new products that improve the home entertainment experience and image quality with solutions based on artificial intelligence (AI).

“We are pushing the boundaries of home entertainment by integrating AI into aspects that go beyond traditional consumer experiences,” said Nacho Monge, director of the TV/AV Business at Samsung Electronics Iberia.

With improvements in clarity, sound and intelligent experiences, the Neo QLED 8K series is presented as the flagship of Samsung’s latest range of televisions, equipped with the advanced NQ8 AI Gen3 processor, marking a before and after in AI televisions.

Samsung AI TVs will redefine the user experience with advanced connectivity and a suite of smart features, apps and platforms. Leveraging the Tizen operating system, these innovations have created a connected, personalized and secure ecosystem.

This allows devices to integrate effortlessly into users’ digital world, transforming screens into the central hub of all their needs.

With Samsung Knox, every feature, app and platform benefits from protection, allowing connected experiences to remain private and secure. Knox Matrix allows devices to monitor each other to identify and isolate security threats.

On the other hand, the 2024 Neo QLED 4K range incorporates the next-generation innovations of the flagship Neo QLED 8K TVs, improving the viewing experience. Neo QLED 4K will be available in sizes from 43 to 98 inches to fit various homes and viewing environments.

This Wednesday, Samsung also showed off the world’s first glare-free OLED, which eliminates unnecessary glare and preserves deep blacks and sharp images in any lighting condition.

The 2024 range also includes the latest Q series soundbar, the Q990D, which features an 11.1.4 channel setup with wireless Dolby Atmos.

Finally, attendees at the presentation were able to see the new Music Frame, which combines high-quality audio with an artistic design inspired by The Frame. This versatile device allows users to display personal photos or artwork while enjoying quality audio with Dolby Atmos and smart features.