The tennis player Rafael Nadal has carried out a virtual meeting with some of the children attended by the Rafa Nadal Foundation, with whom he has been chatting relaxed on a variety of topics. This is an initiative promoted by Kia MotorsCorporation, which has Rafa Nadal as a global brand ambassador.
During the conversation, the tennis player talks among many other aspects about how he experienced the confinement and how were his training sessions at home, In addition to explaining how he lived his twentieth Grand Slam victory in Paris, played this year in completely unusual circumstances.
The Rafa Nadal Foundation, which Kia has supported since its inception, celebrates its 10th anniversary this year. Since 2010, the foundation has been working in Spain and in India with the aim of reinforcing the social integration and personal development of children and young people through sports. “The children we serve often have an uncertain future, due to where they were born or their family situation. We want to offer them the necessary tools for their proper personal and social development “, explains Rafa Nadal.
Kia reunited the kids with Rafa Nadal as part of its # TakeOn20 campaign. The initiative, which was launched in October, prompted fans around the world to support Rafa in his 20th Grand Slam victory, despite not being able to physically travel to Paris to see him play. The campaign shed light on the support we all need in this particularly difficult year. Through the Rafa Nadal Foundation, Kia committed to providing additional support to those most in need.
For the Rafa Nadal Foundation, the support that Kia has offered and continues to offer is vital to allow the entity and its projects to continue growing. With the additional resources, the care offered to minors will be reinforced, adapting it to new needs. Artur Martins, Head of Global Brand & Customer Experience at Kia Motors Corporation, praised the efforts of the Rafa Nadal Foundation and said: “Being able to support the Rafa Nadal Foundation makes us very proud. The work that has been carried out for 10 years is incredible and we hope our support continues to make a difference. “