The conquest of the fourteenth Champions on May 28 against the Liverpool in Paris has shot at Real Madrid on social networks. According to the study of Blinkfire Analytics which the white web has echoed, the Madrid gained 1.7 million followers adding the platforms of Twitter, Instagram, Facebook y Youtube.
The entity, in the note, specifies that since 2018, when it raised the thirteenth Champions in Kiev (also against Liverpool, like this year), no football club had grown so much in the number of followers on social networks. So, the whites won 900,000 ‘followers’.
According to the aforementioned study, the interactions in the networks during the final were higher than the previous winners of the Champions Leaguethe Chelsea (2021), Bayern Munich (2020) y Liverpool (2019). So much so that, in terms of engagement (interactions), it doubled the figures of the previous teams.
The white club also informs that during the final, before and after the match (on May 27, 28 and 29), 3.1 million followers were added on all social networks, especially highlighting the growth between TikTok (1.4 million) and Instagram (1.2), which accounted for more than 89% of the total number of new followers on all networks.
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