At 47 splendid years, this beautiful Barcelonan, born a month and a half before she died Franco, has had the flats to accept the challenge that has been proposed Mediaset and this Monday replaces Save me on Telecinco with This is life, an afternoon magazine intended to cover that strip predictably until the triumphant arrival of Ana Rosa Quintana towards the end of September.
Sandra Barneda therefore assumes with admirable courage the relief of Jorge Javier Vazquez (off screen weeks ago), Maria Patino, Terelu Campos and the rest of the freaks that during the last 14 years have corrupted the brains with thousands of hours of entertainment, screams, smiles and tears and of course with great efficiency in front of the audience.
Save me left the bar share of his last chapter above 15% and that despite the drag of the soap opera revenge is mine and to extend its duration until 9 at night, when between emotions and bonfires of San Juan The TV Factory He took his colored flag to black.
The writer’s challenge on summer afternoons after passing through The Island of Temptations is to retain the largest audience, a task that the most skeptical seem complicated. barned She is a good professional, with a degree in Journalism and theater studies, but no matter how much she hides it hates gossip. She can give it a job and make a face that she is delighted with what she does but in reality, as an actress that she is, she plays a role, as she did in Afterclass o Companions some years ago. Another thing is that the fabulous salary that he receives for leading a space dedicated to that rose chronicle that he despises compensates for his frustrations and allows him to retire to do what he likes, such as writing, which he does very well, as we have been able to verify.
Sandra Barneda it is versatile. can present realities, sports, social gatherings or whatever if it is well paid. Decades ago he began to earn a living on the radio in his city, Radio Sant Cugat, and from there he jumped to other stations such as Radio Nacional, Flash FM, COM Ràdio or Catalunya Ràdio. On television she is not exactly a newcomer: she became very famous for of good law, but has been through The Ferris wheel, Secrets and lies, The great debateand another space like the one he now assumes, which was titled The summer program. was also in talk to them, A new time The debate of Survivors, that of Big Brother and other versions, and it has been a substitute for luxury, as when he occupied the chair of Emma Garcia in Live life.
300,000 euros for a well-paid summer of gossip and sacrifice
Sandra Barneda does not say so, but deep down she despises that world of trifles and meddling in the lives of celebrities, and what he wants is the money they pay for free time, so he can write and live his life. So much personal sacrifice has a reward: Sandra drags her superb dignity as a literary star around the sets in exchange for a very healthy bank account. You don’t live off literature, not even an award-winning and best-selling writer like her. but for presenting The Island of Temptations, his last job, they say he earned more than 10,000 euros per program, separate discussions. For his magnificent novel, An ocean without you what was it finalist of the Planet Award, received 150,000 euro prize, but it takes a long time to write and success is not guaranteed, although his other books haven’t fared badly either.
Sandra Barneda likes to write but also money (who doesn’t like money?), which she invests as best she can and spends on traveling, caring for animals and eating and drinking well, in addition to good apartments, like the one he occupies in the center of Madrid. The company that she shared with her ex, Nagore Robles, It is dedicated to hotel management and is called Besana Global SL In addition, it has another company, Tekimura Producciones, established in 2009 and with double activity: audiovisual production for companies and the purchase, sale and exploitation of real estate. In the last published financial year (2018) it registered profits of 24,000 euros after having invoiced more than 180,000.
But with this summer job, he is going to add much more, whether he succeeds or crashes: sources from Cuarzo, the magazine’s producer, estimate around 25,000 euros per week Barneda’s cache “without counting advertisements”, they warn us. He welder, agreed with Mediaset, could lead the host of the evening to pocket the not inconsiderable number of 300.000 euros if, as planned, he remains in his post until the penultimate week of September.
Experts consulted place audience expectations between one point and one and a half points below the average for Save me, I mean, above 10%, while the most ominous forecast “a bump” that could sink the strip towards figures close to 8%. “Below that figure, the program would be unsustainable,” a former director of Paul Vasily. Let’s remember that the last Save me, as we noted above, marked a share above the 15% on the Friday that he was fired. We will comment again in a week.
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