David Broncano has achieved an outstanding and indisputable audience result in his first week on TVE, but he is not achieving his goal of eroding Pablo Motos. He has not even “scraped a tenth” The Anthill“, the purpose he had, as he himself said in a meeting with the media last week at the FesTVal in Vitoria.
The Revolt It works very well and is managing to raise a key segment of La 1 – although the audience then flees – bringing together an audience that previously did not watch television or that had other options available, but Pablo Motos is retaining all of his audience. Even more, because The Anthill is stronger than ever and has just had its best start to a season in its history, with an average of 20.3% in its first two weeks. This is a growth of 2.7 points compared to the start of the previous season.
Last week, without The Revolt As a rival, the Antena 3 programme scored an average of 20%. And this week, with Broncano on La 1, The Anthill has grown by half a point, to 20.5%. In fact, This has been the best week since the format began airing, 19 years ago.In addition, the programme is the most watched programme on television this week with an average of 2,583,000 viewers.
If we analyze the details of the data and look at the coincidence range of The Anthill y The Revoltbetween 21:55 and 22:51, Pablo Motos also emerges victorious. The Antena 3 program registers this week a 19.6% compared to 18.8% of The Revolt.
The Anthill The season premiered on September 2nd with Rafa Nadal (21%) and that same week he surpassed himself with Carolina Marín (22.3%). Last Monday, Motos welcomed Victoria Federica (23%) on set against the premiere of The Revolt (17.1%). On Tuesday, The Anthill registered 17.5% compared to Broncano’s 17.4%; and on Wednesday, The Revolt (19.9%) beat Motos (18.2%). This Thursday, The Anthill has claimed a clear victory with the visit of Lamine Yamal (23.3%) compared to 19.2% of La Revuelta.
Pablo Motos’ good start has been reflected in the rest of the channel. Antena 3 has achieved its best start to the season in three years, with 13.2% (seven tenths more than last year). And the same is true for Atresmedia, which has achieved its best start to the season in four years (26.8%).
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