DAZNthe leading global platform for streaming sports, has announced this Tuesday several agreements to sublicense television broadcasters around the world, including RTVE and TV3, the rights to the final of the Women’s Champions League between FC Barcelona and Olympique de Lyonwhich takes place this Saturday (7:00 p.m.) at the Juventus Stadium in Turin (Italy).
These agreements include RTVE and TV3 in SpainITV in the UK and Ireland, TF1 in France, RTBF in Belgium, SVT in Sweden, NRK in Norway, Sport5 in Israel and RUV in Iceland, as well as other alliances to be finalized “in the coming days”.
DAZNwhich has exclusively broadcast the entire women’s ‘Champions’ 2021-22, will offer the ultimate match in 10 different languages on DAZN, the DAZN UWCL channel on YouTube and local TV stationsincluding English, French, Spanish, Catalan, German, Portuguese, Italian, Norwegian, Swedish and Icelandic.
The CEO of the Group DAZN, Shay Segev, stated that guaranteeing the broadcasting agreements for the final with the main television stations in those countries reiterates the company’s “commitment” to “increase the visibility of the competition” and to promote “the growth of women’s football in general”. “We are proud of our long-term commitment to contribute to its global growth. Increasing visibility and access to women’s sport is critical to driving larger audiences and attracting fans, and ultimately to closing the gap in investment and coverage. between women’s and men’s sports,” he stressed.
The competition has achieved 55.9 million streams and views on DAZN and on the DAZN UEFA Women’s Champions League channel on YouTube, with 40.6 million views attributed to the DAZN UWCL channel on YouTube and 15.3 million streams attributed to the DAZN platform.
Besides, has had 2,676,238 live views worldwide on DAZN and the DAZN UWCL channel on YouTube of the ‘Clásico’ between FC Barcelona and Real Madrid on March 30, and 11.1 million total viewing hours to date on DAZN and on the DAZN UEFA Women’s Champions League channel on YouTube.
the spanish player Vero Boqueteambassador of Common Goal and current player of the Fiorentina, will be part of the broadcast with Rafa Escrig, who will act as presenter. They will accompany you as storytellers Andrea Segura and Sandra Sanchez Riquelmewhile Barbara Quesada will make comments on the field.
The English broadcast DAZN will feature talents such as superstar Lianne Sandersonthe legend of Arsenal Ian Wrightthe famous commentator Lucy Ward and the midfielder PSG and Olympic gold medalist Ashley Lawrence; The former soccer player and current general secretary of the French Football Federation will participate in the French broadcast, Laura Georgesy Louisa Najib Cadamuroformer star of Olympique de Lyon.
In addition, on the occasion of the final, DAZN will offer special content such as ‘The Replay’ -where two players will relive one of their ‘Champions’ finals; in the first episode, Wendie Renard and Melvine Malard in 2011, and in the second, Mapi León and Ingrid Engen, that of 2021-; ‘Route to the Final’ -from interviews with players like Alexia Putellas, Caroline Graham Hansen, Jenni Hermoso, Christiane Endler, Lindsey Horan or Delphine Cascarino-; or ‘Tunnel Vision’ -content ‘behind the scenes’ in which the players talk about their superstitions and routines before the matches-.