MADRID, 15 Nov. (EUROPA PRESS) –
The Portuguese soccer player Cristiano Ronaldo will launch his first NTF collection at the hands of Binance, a platform for the exchange of cryptocurrencies, starting this Friday, November 18, according to a statement.
This collection is part of an exclusive multi-year collaboration between Ronaldo and the ‘exchange’. The launch is supported by a global marketing campaign starring Cristiano Ronaldo, with the aim of “providing his followers with the keys to enter the universe of Web3 through NFTs.”
“We believe that the metaverse and the blockchain are the future of the internet,” Binance co-founder and CMO He Yi said. “We are honored to collaborate with Cristiano to help more people understand what blockchain is and show how we are building the Web3 infrastructure for the sports and entertainment industry,” she added.
For his part, the footballer confessed that the launch of this collection is “important” because it is something “memorable and unique” for his followers. “With Binance, I’ve been able to do something that not only captures the passion of the game, but also rewards the fans for all these years of support,” he added.
The Cristiano Ronaldo NFT Collection launches this Friday, November 18, and will feature seven animated figures with four levels of rareness: Super Super Rare (SSR), Super Rare (SR), Rare (R), and Normal (N). ). Each NFT figure represents Ronaldo at an iconic moment in his life.
Each ‘rarity’ tier will come with its own set of exclusive perks, which can be a personal message from Cristiano Ronaldo; Binance merchandising autographed by the soccer player; guaranteed access for all future installments of CR7 NFT; CR7 mystery boxes; or participation in raffles with signed products and prizes.