Alavés modifies its shield with a view of the centenary

He Alaves
The program of events commemorating its centenary begins with an act of presentation of the new corporate image of the club. With the desire to develop a program of celebrations that remains “as something pleasant and very special” in the memory of the fans, the entity has started by renewing its shield.

The new shield of Deportivo Alavés.
The new shield of Deportivo Alavés.

The previous one, which has been in force for 20 years, has been replaced by a new one, defined by the club itself as “versatile and modern with a nod to the original”. The flag that has accompanied the entity during its hundred years of history, which will be held on January 23, 1921, is kept in it.

In addition, it has opted for the two colors of the team, white and blue, with the aim of “adapting it to the new times”, since the previous one gave problems when it came to reproducing it in the different digital systems and platforms that are emerging. In addition to the aforementioned pennant, a circumference has been chosen as the background to highlight its letters and numbers “making a nod to the circular sphere used in 1923”.

(embed) https://www.youtube.com/watch?v=vPn3KE2XfZ4 (/ embed)

“Provide stability”

In the act, the current president of the Sports
Alaves, Alfonso
Fernandez
of
Troconiz. “If this is not the best moment in the history of the club, it is one of the best moments,” he stressed. “In a hundred years, this is the 16th season in First. We know where we come from and where we do not want to return, “he said. “We are working to provide the club with stability that allows it to grow and be competitive,” he concluded.

Designer Asier Samaniego (d) with the presenter of the event, during the presentation of the new Deportivo Alavés crest.
Designer Asier Samaniego (d) with the presenter of the event, during the presentation of the new Deportivo Alavés crest.