Hugo Blanco is one of the trusted men signed by Rufete, the general sports director, when he assumed the top management of this plot. The Galician, who studied Physical Activity and Sports Sciences in A Coruña and for six years directed the LaLiga Sports Projects Department, took over an Identity Area whose name aroused uncertainty. On Espanyol TV, in a five-minute interview, he explained what his duties and goals are.
“We take care of the image that we want to convey. We try to create a game model, a player profile, a coach model … And then there is the part of behaviors, respect, the dress code … What we want to facilitate the process “, Blanco commented, a task similar to that of a coordinator, since”it is a technical plot, which has nothing to do with the hymn, for example“.”I think the project is unique, we want to protect the image we give“, synthesizes Blanco.
The objective of this reinforcement in grassroots football is none other than to accelerate the process. “It will be just as difficult, but shorter. We will be in contact with the sports management, who will know all the data of the players. “This data is stored every day, with the training sessions and competitions.” This is how we see the photograph of the teams, “he slipped.
The director of the Identity Area believes that he has signed for “one of the best teams in the world that is going through a difficult time. I saw a problem but also an opportunity”, although he makes it clear that “Espanyol is a benchmark club“.