MADRID, 26 Sep. (EUROPA PRESS) –
Lexus has strengthened its commitment to the world of tennis by becoming the Official Automotive Partner of the Billie Jean King Cup Finals, which will be held at the José María Martín Carpena Sports Palace from 13 to 20 November.
“With this sponsorship, the brand is also joining women’s tennis in its ambition to support the world of tennis, demonstrating the union between the energy of the most important tennis tournaments in the world and the sensations of driving a luxurious Lexus model,” the brand said.
Lexus will thus be responsible for transporting players and teams to the Billie Jean King Cup final, with the presence of the Lexus Electrified range, from the iconic LC Cabrio, the New RX or the NX Plug-in Hybrid, among others, which will have a prominent place in the tournament.
The Billie Jean King Cup Finals will be held in Malaga instead of Seville, to coincide with the Davis Cup ‘Final 8’ and share the stage at the José María Martín Carpena Sports Palace from 13 to 20 November, being the first time in history that the two team competitions are held in the same venue and on consecutive dates, as the fight for the ‘Salad Bowl’ will begin on the 19th.