Its viewers are not interested in TVE and flee afterwards

David Broncano has been on TVE for two days with an audience as remarkable as it was unexpected. The good figures of The Revolt They are allowing La 1 to do battle in the access slot, but only there, because the public channel is still in the doldrums and is unable to get out of the unidigitate.

On the day of its premiere, La Revuelta arrived with a 17.1% share, a figure that could have been the consequence of the extraordinary expectation that its landing on TVE had created. It could not compete The Anthillwhich shot up to 23% with Victoria Federica. But the truth is that its audience has remained stable in its second broadcast.

On Tuesday, La Resistencia improves to 17.4% and 2,127,000 viewers (losing 25,000) and The Anthill He scores 17.5%. In the coincidence range, Broncano prevails, as we have explained. We are faced with a scenario in which the comedian is managing to position himself well – he is recruiting his own by polarizing the access – but he has not managed to harm The Anthillwhich remains as strong as in past seasons. Yesterday’s 17.5% is in line with its usual results.. In addition, he achieved this with a guest who was very uncompetitive, television-wise, Javier Camerawho came to promote Rapathe Movistar series. Nothing to do with Victoria Federica (23% share, record since June 2023) or the presence of Yamine Lamal this Thursday.

The Revolt It is having good data in the 13 to 24 age group, with a 30.4% share, followed by the 25 to 44 age group with a 29.2% share. But it turns out that audience leaves as soon as the show ends. Without going any further, this Tuesday andLa 1’s prime time plummeted as soon as the film started Alibi.com, agency of deception (6.1% and 546,000 viewers). Therefore, Broncano’s good audience served to feed himself, but did not fulfill its role of being the driving force behind La 1’s prime time offeringwhich is what an access program is designed for. On Monday, with a more competitive product, Masterchef Celebriry achieved 16%, a good figure, although it is two points below the premiere of the previous edition (18.8%). And that was even though it lasted until 02.15. The culinary talent show did not reach one million viewers (995,000).

La 1, five points behind Antena 3 in Tuesday’s average

This lack of coordination between the young public that Broncano seeks and the rest of the grid is also reflected before the broadcast of The Revolt. Telediario 2 has nothing to do with Vicente Vallés’ newscastOn Monday, Antena 3 Noticias won with 20.8% against Marta Carazo’s 10.8%. On Tuesday, Vallés (20.7%) remained as strong as ever over his rival (11.9%).

As a result of this situation, La 1 continues to suffer a major audience crisis that is reflected in the channel’s average for the day. This Tuesday, The public channel still does not reach double digits (9.8%) and is five points below Antena 3, which is at its highest (14.6%). Telecinco, for its part, remains with 9.4%. The advantage for Antena 3 in the monthly cumulative (12.8%) is equally incontestable compared to La 1 (9.8%) and Telecinco (9%).

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