What would Juventus lose without Cristiano Ronaldo

Cristiano Ronaldo's impact is evident on the pitch and off it. Portuguese is the most followed person on Instagram only surpassed by the account that The social network itself has 200 million followers on its platform, it is the great star of Nike along with LeBron James and its CR7 brand appears in different businesses: hotels, gyms, etc …

On his arrival at Juventus, the Portuguese took much more than goals. The shares of the Turin club shot up to 37% while rumors of his arrival increased and at the time the club's stock market profits were confirmed they were already around 245 million euros. For an investment of 100 million (not counting the salary), the operation seems more than profitable.

Now, in Turin they fear their escape to Paris. An idea advanced by France Football months ago that Leonardo, Parisian sports director, took charge of feeding a few days ago. “Today in football we don't know what could happen. Maybe tomorrow Cristiano gets up and says he wants to play elsewhere.” Another part that the Brazilian wants to be the Park of the Princes.

Without it, several contracts could be at risk according to the Daily Mail. From the United Kingdom, where they are also considering a possible return to Manchester United, they calculate the contracts that could be at risk, such as the multi-year signed with Adidas recently at a rate of 51 million euros a year or the pact they signed with Allianz for the next ten years for a value of more than one hundred million euros. The figure of Cristiano in each advertising contract is key for all the attention that this attracts to his figure.

Everything, of course, has a price. Cristiano's is 31 million euros a year in salary that Juventus has to see how to face by measuring the effects of the pandemic. A loss of the Portuguese would be serious but so that it does not go away it is necessary to be able to maintain him. The Turinese do the math and squeeze the budget. In Paris too. A duel with a lot at stake. More than his goals or the possibility of winning the Champions League, the great desire that moved Juventus to convince Cristiano to reach Turin and that, for now, they have not been able to fulfill. It remains to be seen how much time they have left.