MADRID, 15 Dic. (EUROPA PRESS) –
The Association of Basketball Clubs and Endesa will launch the ‘Endesa Heart League’ initiative as of this Saturday, December 18, a social program that seeks to promote basketball values among the entire society through initiatives born in the own community of followers of this sport.
As reported by both entities, this first season will start with the ‘Basket Lover Stories’ project, in which both the association and the energy company have listened to “the fan to give visibility and support to social initiatives related to the world of the basket” .
In this way, ‘Liga Endesa de corazón’ will focus on the five main actions of ‘Histories Basket Lover’ to help them continue to grow naturally and establish their social value. For example, the recent preliminary phase of the Endesa Mini-Cup has been played with the basket nets of the sustainable economy project ‘Ecoballution’, which reuses those used for fishing, and that the ‘redeiras’ are made by hand on the Galician coast.
The first event of this initiative will take place this coming Saturday in Malaga, where the boys and girls of the Academy 675 Superbasket team will live a unique experience being protagonists in the Fernando Martín Carpena as if they were an Endesa League team. Thus, they will play a match on center court, attend a press conference, talk to television and accompany the players in the presentation of the match to live an unforgettable experience.