Luca de Meo, CEO of SEAT, may be Renault’s signing bomb for the “submit Ghosn” era

Totally different sources say that Luca de Meo, president of SEAT, is about to star in the “nice signing” of the finish of the 12 months in the world of Motor with its greater than attainable incorporation to the high of the Renault dome.

When the winter market of the nice soccer signings has not but begun, the nice “switch”, with world bomb marching, can arrive in the subsequent few days in the world … of the engine. Luca de Meo, president of SEAT, the man who has starred in the exit of the disaster, the resurgence and the glorious present place of the Spanish agency of the Volkswagen Group, might instantly be part of the highest place in the dome of Renault, as printed 'The vanguard'.

Luca de Meo (Milan, 1967) is immediately one of the most coveted “galactic” in the “Champions League” of the automotive world. He has simply accomplished 4 years at the helm of SEAT (and subsequently additionally the chief government of its subsidiary model, Cupra), after a profession of greater than 25 years in the sector that started, exactly, in Renault, the place he went to Toyota, then The Fiat Group, till his arrival in 2009 at the Volkswagen Group, the place he served as Advertising and marketing Director and member of the Audi Council till his arrival at SEAT in 2015.

SEAT's spectacular numbers

With De Meo in cost, SEAT is experiencing the greatest moments in its historical past. After being particularly punished by the disaster, the Spanish agency of the Volkswagen Group final 12 months achieved a revenue of 300 million euros and a turnover of 10,000 million. As for the Spanish market, SEAT achieved final 12 months, along with being the greatest promoting model, with 107,328 items registered, along with inserting its two reference fashions, the Leon and Ibiza, at the high of the podium of the best-selling fashions, with 34,897 and 31,392 items registered, respectively.

However it’s that this 12 months 2019 that already agonizes the figures will nonetheless be higher for SEAT: in the first 11 months of the 12 months, SEAT is as soon as once more the greatest promoting model in Spain, with 103,166 automobiles registered (a 2, 45 p.c greater than in the similar interval of 2018), whereas SEAT León as soon as once more tops the record of the best-selling fashions, with 33,071 items registered, 1.65 p.c greater than in 2018.

Clearly, all these achievements should not invisible to Renault, which has lived a really troubled 12 months after the defenestration of its former strongman, Carlos Ghosn. At present, a provisional triumvirate, fashioned by the French Clotilde Delbos as CEO, together with the Spanish José Vicente de los Mozos and the French Olivier Murguet as common administrators, has been the “managing board” since November in the transition to a brand new stage that the whole lot factors will be commanded by Luca de Meo.

In case you look coldly at the scenario, Luca de Meo is the ultimate individual for the highest chair in Renault. At the maturity of his profession, he’s 52 years previous, the Italian is reputed to be shut, dialogue and to empathize with all his staff, from the highest common supervisor to the most modest operator of his factories. As well as, he speaks 5 languages, one of them French, so his incorporation to Renault wouldn’t have any downside of “communication”, not in useless he started his skilled profession in the automotive world in the Advertising and marketing division of the French agency , the place he was between 1992 and 1997.

As well as, De Meo was, is, immersed in full “mobility revolution” in each SEAT and the Volkswagen Group, so his presence at the high of the Renault dome is the greatest information for the French agency, which as The remainder of the manufacturers face a very essential 12 months 2020, with the implementation of the exhausting measures for the drastic discount of the emissions of the new automobiles that register, and that foresee robust fines for these manufacturers whose common, amongst all the automobiles offered , exceed 95 grams of CO2 per kilometer.

Due to this fact, we must be conscious of the information in the coming days, who is aware of if hours, to verify or deny what would undoubtedly be the signing of the “winter market” of European and world automotive.