MADRID, 14 Jul. (EUROPA PRESS) –
Wimbledon tennis tournament organizers and LaLiga Tech have agreed to use the content protection services of the Spanish soccer association’s department to “strengthen” their ability to quickly remove illegal broadcasts of matches, according to a statement.
Thus, the organizers of the ‘Grand Slam’ receive global monitoring services that “identify, analyze and eliminate” the illegal transmission of duels. “This year, the tennis tournament has strengthened its ability to quickly remove illegal broadcasts through a global agreement with LaLiga Tech,” the statement said.
These LaLiga Tech services carry out “continuous monitoring and elimination of pirated content”. This monitoring will be carried out on all search engines, social network profiles, online markets, IPTV services or applications from any location.
LaLiga Tech thus collaborates with one of the most outstanding sporting events of the year, with a worldwide audience of over 80 million. Thanks to a team of experts and analysts, content protection services allow you to scan all the channels on which illegal content is transmitted, to suppress it and gather evidence that speeds up legal proceedings.
The director of Content Protection at LaLiga Tech, Guillermo Rodríguez, highlighted that Wimbledon attracts “crime attempts all over the world that attempt to illegally share content for profit.” “We provide the technical and human means to stop this and ensure more content is detected and removed in real time, which is vital for an industry where so much value comes from the live experience,” he explained.
For his part, the director of transmission, production and media rights of the All England Club, Paul Davies, recalled that illegal piracy of sports content is “the scourge” of the sports industry. “And their protection for licensors and broadcasters who own rights is essential if we are to maintain a healthy ecosystem,” he said.
“At LaLiga Tech we have found an advanced global solution to monitor and eliminate illegal Wimbledon broadcasts and the first indications are that they are doing it, so with tremendous success,” he concluded.