Jennifer Lopez responds to criticism after launching her alcohol brand: from abstinence to the cocktail line

Promoting an item that doesn’t match your lifestyle can be a double-edged sword. The remuneration in networks makes many celebrities choose to advertise a product that they do not consume.

‘Publi’ campaigns for something that does not go with you: the biggest contradiction that an influencer can generate in networks. Although Jennifer Lopez occupies the position of singer, dancer and actress, the truth is that the interpreter of the mythical On the floor He has a whopping 249 million followers on his Instagram profile.

Precisely, the popularity of the American singer on the net also allows her to immerse herself in any advertising campaign that comes her way. Now, the controversy comes when the diva from the Bronx bets on launching her brand of cocktails DELOLA. The singer has revealed on numerous occasions that, in terms of self-care, she maintains her youthful appearance thanks to her abstinence from caffeine and alcohol. “I’ve taken great care of myself and it shows,” she admits to the media.

Given this inconsistency, criticism for JLo has not been long in coming. “So suddenly you’ve been drinking for the last 15 years? I’ve seen interviews where you say you stay healthy and don’t drink,” says a follower on her networks.

The rain of negative comments on Jennifer Lopez’s profile has caused the singer herself to soften the controversy. “I know a lot of people have been speaking up, saying I don’t drink and I put out a line of cocktails. To be honest, I didn’t drink for a long time,” she says.

Ben Affleck’s wife explains that things have changed, assuring that photos of her “for the last ten, maybe fifteen years” have shown that she enjoys the “occasional cocktail”.

“And so, like everything else in my life, I have created it myself,” she says. She also adds that her brand of cocktails is a “healthier” way to drink and that it suits her lifestyle. With the aim of reassuring her followers, who were alarmed after finding out what she was consuming alcohol, the pop diva has clarified that she drinks “responsibly” to “socialize and have a good time”.