MADRID, 28 Sep. (EUROPA PRESS) –
The sports brand ‘Hummel’ presented this Wednesday the kits that the Danish soccer team will wear in the next World Cup in Qatar, marked by the critical message towards the Asian country.
The Danish company unveiled two Denmark kits for the next World Cup event, the first in the classic red color and the third in an unusual black color, both designs made as a protest against the election of Qatar as the venue.
“With the new Danish national team shirts we wanted to send a double message. They are not only inspired by Euro 1992, paying tribute to the greatest success of Danish football, but also as a protest against Qatar and its human rights record,” he said. Hummel’ on his ‘Instagram’ profile.
For this reason, the brand has “toned down” on “every detail” of the shirt, including its logo and its “iconic chevrons”. “We don’t want to be visible during a tournament that has cost thousands of people their lives. We support the Danish team until the end, but that is not the same as supporting Qatar as the host country,” he added.
As for the choice of black for his second kit, he has done so because it is the color of “mourning”. “He is the perfect fit for Denmark’s third jersey for this year’s World Cup,” he stressed.